How will the future of bathroom design in the luxury segment evolve globally? Because customization is a sign of the time, and sustainability is one of the significant challenges for the future. And how will bespoke design and luxurious products stand out?
Oona Horx Strathern, International speaker, trend expert, and author, points out the ’individualisation trend’ as a central theme. We live in an individualized society. Luxury had to individualize and shift away from the masses. It is more about expressing our identity and personality through design and customization. But even more critical, luxury is not meant as a status symbol to the outside world anymore, but in the sense of what it does for you, this is one of the major shifts, she says. It’s an expression of what your values and life goals are.
The bathroom is one of her favorite themes she often speaks and writes about. It is a very private and intimate place. She describes future bathroom design as a ‘spa-throom’, about merging a spa and a bathroom on how we will invest more in this place.
Are you curious about how trend expert Oona H.S. designed her bathroom?
